Diving Into The Development of Privacy as a Luxury

We are currently living in a very complex civilization that uses technology as one of the core driving tools, and the advancement will certainly not go any slower. Today maybe we only used our gadgets for our daily personal life, but what future ahead is so much more than just gadgets. There are IoT, blockchain, … Continue reading Diving Into The Development of Privacy as a Luxury

3 Main Discussions About Behavioral Data Science

So about two years ago, I perceived Behavioral Economics almost as a religion. I was obsessed with it because BE gives us guidance for being rational. So for a considerable amount of time range, I study and read anything about BE. You can actually take a look at my obsession in this blog because I upload … Continue reading 3 Main Discussions About Behavioral Data Science

You’re Currently Being Followed Everywhere, Here are the Top Reasons

Couple years ago, a high schooler’s father received a mail containing many coupons related to pregnancy or baby items that meant for his daughter. Then he rushed to a Target (department store) and angrily say “My daughter got this in the mail!” he said. “She’s still in high school, and you’re sending her coupons for … Continue reading You’re Currently Being Followed Everywhere, Here are the Top Reasons

The Lucrative Effect Of Disney’s Domination

A couple of weeks ago, (15 December 2017), The Walt Disney Company acquired/bought 21st Century Fox. Honestly, this pissed me off. Why? Let me explain it to you. First, let me tell you Disney's brand association (from Mary Westre’s paper, Brand associations and the Disney Magic) which is “fun, family-friendly, happy, youthful and magical.” These … Continue reading The Lucrative Effect Of Disney’s Domination

4+ Psychological Theories That Contradict Each Other

Psychology and Behavioral Economics has been going around for years. Psychologist and behavioral economist keep finding new and exciting theories/hypothesis, and it keeps going strong. But sometimes, one person’s psychological theory could actually contradict other’s theory. In this post, I will share with you, in my opinion, the best psychological theories that contradict each other. … Continue reading 4+ Psychological Theories That Contradict Each Other

Leisure Preferences Across Social Classes [Research based post]

Reading psychology books it's my leisure preference. But does that activity looks like a leisure activity for you? Probably not, I have to admit that our leisure preferences are wildly diverse and unpredictable. A person’s leisure preferences could be counter-intuitive with another person’s leisure preferences. In this post, I am gonna share with you my … Continue reading Leisure Preferences Across Social Classes [Research based post]

2 Proven Psychological Concepts That Are Used By Companies To Makes Us Buy Their Products

In an experiment conducted in 1975, participants were asked to rate a cookie they ate. They are 2 type of participants, the first type is the participant who handed a jar that contained 10 cookies (abundant supply), the second type is the participant that handed a jar that contained only to 2 cookies (scare supply). … Continue reading 2 Proven Psychological Concepts That Are Used By Companies To Makes Us Buy Their Products